Toyota has rolled out a new Tech Package for the Urban Cruiser Hyryder, priced at ₹24,499, targeting buyers who want enhanced technology and convenience without upgrading to a higher variant. This move strengthens the Hyryder’s position in the competitive compact SUV segment by offering factory-approved smart accessories that improve usability, safety, and driving comfort.
With rising demand for connected features, in-car technology, and premium ownership experience, Toyota’s latest accessory bundle focuses on value, practicality, and long-term benefits. Let’s take a detailed look at what the new Tech Package includes, how it enhances the Hyryder, and whether it makes financial sense for buyers.
What Is Toyota’s New Tech Package?
The Toyota Hyryder Tech Package is an official accessory bundle offered through authorised dealerships. Priced at ₹24,499, it includes three technology-focused accessory fitments designed to improve daily driving convenience and vehicle protection.
Instead of forcing buyers to move to a more expensive trim, Toyota allows customers to customise their existing variant, keeping purchase cost under control while still enjoying premium features.
This approach appeals strongly to:
- Budget-conscious SUV buyers
- First-time car owners
- Urban commuters
- Buyers planning long-term ownership
Tech Package: All 3 Included Accessories Explained
Toyota has carefully selected accessories that offer real-world benefits, not just cosmetic upgrades.
1. Dash Camera – Added Safety and Legal Protection
One of the key inclusions in the Tech Package is a Toyota-approved dash camera. Dash cams are increasingly becoming essential for Indian road conditions.
Benefits of Dash Camera:
- Records real-time driving footage
- Provides evidence during accidents or insurance claims
- Enhances driver confidence
- Useful for monitoring long highway trips
With insurance claims becoming more documentation-driven, a dash cam significantly reduces dispute risks, making it a high-value safety investment.
2. Tyre Pressure Monitoring System (TPMS)
The Tech Package also includes a TPMS unit, allowing drivers to monitor tyre pressure in real time.
Why TPMS Matters:
- Improves fuel efficiency
- Enhances tyre life
- Increases driving safety
- Reduces chances of blowouts
Incorrect tyre pressure is one of the most common causes of poor mileage and uneven tyre wear. With fuel prices remaining high, TPMS directly helps lower running and maintenance costs.
3. Fast USB Charging Solution
The third accessory focuses on in-cabin convenience, offering faster USB charging support.
Benefits:
- Faster smartphone charging
- Better compatibility with navigation and connected apps
- Ideal for long drives and daily commutes
As smartphones play a key role in navigation, music streaming, and connectivity, faster charging adds everyday usability without aftermarket compromises.
Why Toyota Introduced This Tech Package
Toyota’s decision to launch this Tech Package is a strategic one, aligned with current market trends.
Growing Demand for Smart Features
Indian SUV buyers increasingly prioritise:
- Technology
- Safety enhancements
- Connected features
Instead of increasing vehicle prices, Toyota offers optional tech upgrades, allowing customers to pay only for features they actually need.
Accessory-Driven Revenue Growth
Accessory packages provide better margins while improving customer satisfaction — a win-win strategy for both manufacturer and buyer.
How Does This Improve Ownership Experience?
The Tech Package enhances multiple aspects of ownership:
1. Safety Upgrade Without Variant Jump
Buyers get modern safety support without moving to a higher, costlier variant.
2. Lower Insurance & Claim Hassles
Dash cam footage helps in:
- Faster insurance processing
- Fraud prevention
- Legal clarity
3. Better Fuel Efficiency
TPMS indirectly improves mileage by maintaining optimal tyre pressure.
4. Enhanced Daily Comfort
Fast charging ensures uninterrupted smartphone usage during travel.
All of this translates into better peace of mind and lower long-term ownership cost.
Is ₹24,499 a Good Value? Cost Analysis
When purchased individually from aftermarket sources:
- Dash cam alone can cost ₹7,000–₹12,000
- TPMS systems range between ₹6,000–₹10,000
- Fast charging accessories cost ₹2,000–₹3,000
Additionally, aftermarket installations may:
- Void warranty
- Cause wiring issues
- Affect resale value
Toyota’s factory-approved package:
- Preserves vehicle warranty
- Ensures perfect compatibility
- Improves resale value
From a cost-benefit perspective, ₹24,499 offers strong value.
Impact on Resale Value
Cars equipped with:
- Dash cams
- Safety tech
- OEM accessories
Typically attract higher resale interest. Buyers perceive these vehicles as well-maintained and thoughtfully equipped, which can positively impact resale pricing in the used-car market.
Who Should Buy the Toyota Hyryder Tech Package?
This package is ideal for:
- City commuters dealing with heavy traffic
- Highway drivers and road-trip enthusiasts
- First-time SUV buyers seeking safety assurance
- Families prioritising security and reliability
- Buyers avoiding aftermarket accessories
However, buyers already planning to install premium third-party tech may choose to skip it.
Does It Make the Hyryder More Competitive?
Absolutely. The compact SUV segment is crowded with tech-loaded rivals. By offering an affordable add-on:
- Toyota keeps base variants attractive
- Buyers get flexibility
- The Hyryder feels more future-ready
This move strengthens Toyota’s image as a brand that focuses on practical innovation and long-term reliability, rather than gimmicks.
Final Verdict: Smart Upgrade at a Sensible Price
The Toyota Hyryder Tech Package priced at ₹24,499 is a well-thought-out accessory bundle that delivers genuine benefits rather than cosmetic upgrades.
It:
- Enhances safety
- Improves fuel efficiency
- Boosts daily convenience
- Protects warranty and resale value
For buyers who want modern technology without stretching their budget, this Tech Package makes the Urban Cruiser Hyryder an even more compelling SUV choice in 2026.